March 18, 2007
Plenty of new soft drinks - New Vault Berry Flavor
Looks like Vault is launching a new berry flavor, I have just been getting into some berry flavored drinks so perhaps I will dig it the original vault never really impressed me.
From the article:
- Energy drink/soft drink combos. These drinks combine the caffeine jolt of many energy drinks with the taste of soft drinks. Hoping to kick up sales, this month Coke expanded its "hybrid energy soda" line, Vault, to include a berry-flavored Vault Red Blitz. Pepsi has a rival drink, MDX, which it promotes as "energy-infused soda." Coke and Pepsi have reaped success with some of the line expansions. Coke CEO Neville Isdell has said Zero is the "most successful launch that we've had of any brand in 20 years."...
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