Well I guess this announcement is a bit late as I have already posted a review of one of the new Sobe drinks. I have drank the other and will be reviewing it soon. It is good to see some new and interesting drinks come on the market, especially because Sobe has brought some good stuff before.

From the article:
Purchase-based PepsiCo Inc. has introduced a new line of energy beverages under its SoBe brand. Called Essential Energy, the line includes orange and berry-pomegranate flavors. Both are sold in single 16-ounce cans and are available nationwide, the company said...
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Posted by energy at March 19, 2007 08:16 PM